{"id":101318,"date":"2020-10-23T04:07:45","date_gmt":"2020-10-23T09:07:45","guid":{"rendered":"https:\/\/sobarnes.com\/all-destinations\/piaget-reinvente-le-sur-mesure\/"},"modified":"2020-10-23T04:10:31","modified_gmt":"2020-10-23T09:10:31","slug":"piaget-gives-meaning-to-personalisation","status":"publish","type":"post","link":"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/","title":{"rendered":"Piaget gives new meaning to personalisation"},"content":{"rendered":"<h4>Offering customers the opportunity to personalise their watch to make it truly unique has always been a tradition at Piaget. But thanks to Infinitely Personal, the Swiss brand is taking the concept digital to make it all that much more exclusive.<\/h4>\n<p>Owning an Altiplano Ultimate Concept or an Altiplano Tourbillon is the holy grail in itself for many enthusiasts of fine watches. But for those who refuse to have the same watch as their neighbour (which is statistically improbable in the first place), Piaget is offering the possibility to create bespoke versions of these two exceptional timepieces. Quite simply by using a tablet, whether online or in store, to choose from among the 195,000 permutations of the Altiplano Ultimate Concept and the 4 million different possibilities for the Altiplano Tourbillon:<\/p>\n<div style=\"width: 1200px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-101318-1\" width=\"1200\" height=\"675\" poster=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/G0A45502_2038341.jpg\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Altiplano-Tourbillon-Infinitely-Personal-Concept_2093605.mp4?_=1\" \/><a href=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Altiplano-Tourbillon-Infinitely-Personal-Concept_2093605.mp4\">https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Altiplano-Tourbillon-Infinitely-Personal-Concept_2093605.mp4<\/a><\/video><\/div>\n<p>The Altiplano Ultimate Concept (the world's thinnest mechanical watch, a true feat of engineering) allows customers to choose the colour of the bridge, screws, hands and main plate, as well as a matching or contrasting strap in terms of colour and material. For the Altiplano Tourbillon, Piaget offers a choice of different types of gold and gem settings, and even proposes to match the dial\u2019s shade with a specific pantone from a personal photograph. Customers can also add an engraved \u201csecret message\u201d in an equally secret place. The 100% <a href=\"https:\/\/sobarnes.com\">#SoBARNES<\/a> detail that changes everything!<\/p>\n<p>The history of personalised Piaget watches dates back to the 60s with the launch of the <em>Style Selector<\/em> at the New\u00a0York store. Customers like Jackie Kennedy, Elizabeth Taylor and Salvator Dali could browse a selection of look books presenting a myriad of case shapes, dial materials, settings and straps. Once the different elements were selected, the specifications were sent to the manufacture in Switzerland and the customer could come back a few months later to collect the watch of their dreams.<\/p>\n\n\t\t<style type=\"text\/css\">\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-101318 gallery-columns-3 gallery-size-thumbnail'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/attachment\/piaget_style-selector_patrimony-123-2\/'><img width=\"150\" height=\"150\" src=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-123-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-123-150x150.jpg 150w, https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-123-130x130.jpg 130w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/attachment\/piaget_style-selector_patrimony-1-2\/'><img width=\"150\" height=\"150\" src=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-1-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-1-150x150.jpg 150w, https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/Piaget_Style-Selector_Patrimony-1-130x130.jpg 130w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/dt><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\n\n<p>Needless to say, the unique parts ordered by members of the <em>Piaget Society<\/em> in the sixties are highly coveted by collectors today!<\/p>\n<p><a href=\"mailto:laurent@sobarnes.com\">laurent@sobarnes.com<\/a><\/p>\n<p>Infos : <a href=\"http:\/\/www.piaget.com\">Piaget.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Offering customers the opportunity to personalise their watch to make it truly unique has always been a tradition at Piaget. But thanks to Infinitely Personal, the Swiss brand is taking the concept digital to make it all that much more exclusive. Owning an Altiplano Ultimate Concept or an Altiplano Tourbillon is the holy grail in itself for many enthusiasts of fine watches. But for those who refuse to have the same watch as their neighbour (which is statistically improbable in the first place), Piaget is offering the possibility to create bespoke versions of these two exceptional timepieces. Quite simply by [&hellip;]<\/p>\n","protected":false},"author":6568,"featured_media":101309,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[552,553,511],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v16.4 (Yoast SEO v16.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Piaget gives new meaning to personalisation - SoBarnes<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Piaget gives new meaning to personalisation - SoBarnes\" \/>\n<meta property=\"og:description\" content=\"Offering customers the opportunity to personalise their watch to make it truly unique has always been a tradition at Piaget. But thanks to Infinitely Personal, the Swiss brand is taking the concept digital to make it all that much more exclusive. Owning an Altiplano Ultimate Concept or an Altiplano Tourbillon is the holy grail in itself for many enthusiasts of fine watches. But for those who refuse to have the same watch as their neighbour (which is statistically improbable in the first place), Piaget is offering the possibility to create bespoke versions of these two exceptional timepieces. Quite simply by [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/\" \/>\n<meta property=\"og:site_name\" content=\"SoBarnes\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SoBarnes\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-23T09:07:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-23T09:10:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/G0A45033_2090768.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"709\" \/>\n\t<meta property=\"og:image:height\" content=\"506\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@So___Barnes\" \/>\n<meta name=\"twitter:site\" content=\"@So___Barnes\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/sobarnes.com\/en\/#organization\",\"name\":\"SoBarnes - Vivre dans un Monde de Luxe - Lieux d'exception, Propri\\u00e9t\\u00e9s\",\"url\":\"https:\/\/sobarnes.com\/en\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/SoBarnes\/\",\"https:\/\/www.instagram.com\/so___barnes\/\",\"https:\/\/twitter.com\/So___Barnes\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sobarnes.com\/en\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/sobarnes.com\/wp-content\/uploads\/2016\/12\/so-barnes-about-us.png\",\"contentUrl\":\"https:\/\/sobarnes.com\/wp-content\/uploads\/2016\/12\/so-barnes-about-us.png\",\"width\":\"1110\",\"height\":\"307\",\"caption\":\"SoBarnes - Vivre dans un Monde de Luxe - Lieux d'exception, Propri\\u00e9t\\u00e9s\"},\"image\":{\"@id\":\"https:\/\/sobarnes.com\/en\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sobarnes.com\/en\/#website\",\"url\":\"https:\/\/sobarnes.com\/en\/\",\"name\":\"SoBarnes\",\"description\":\"Worldwide Luxury Guide\",\"publisher\":{\"@id\":\"https:\/\/sobarnes.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/sobarnes.com\/en\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/G0A45033_2090768.jpg\",\"contentUrl\":\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/G0A45033_2090768.jpg\",\"width\":709,\"height\":506,\"caption\":\"Altiplano tourbillon watch in white gold set with diamonds. Red-tinted mother-of-pearl dial with a guilloch\\u00e9 sunburst motif. Red alligator-skin strap and gem-set folding clasp. Pairing the Maison's dual watchmaking and jewellery know-how, this Altiplano tourbillon watch showcases Piaget's ultra-thin icon with a dazzling gem-setting. The red mother-of-pearl dial is set with brilliant-cut diamonds around the tourbillon carriage and radiates light at the heart of a white gold case also set with brilliant-cut diamonds. One of Piaget's signatures, the figure eight \\u2013 a symbol of eternity \\u2013 formed by the tourbillon carriage and the off-centered hour-minute counter, comes to life to the beat of the Manufacture Piaget 670P ultra-thin hand-wound tourbillon movement.\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#webpage\",\"url\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/\",\"name\":\"Piaget gives new meaning to personalisation - SoBarnes\",\"isPartOf\":{\"@id\":\"https:\/\/sobarnes.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#primaryimage\"},\"datePublished\":\"2020-10-23T09:07:45+00:00\",\"dateModified\":\"2020-10-23T09:10:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"item\":{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sobarnes.com\/en\/\",\"url\":\"https:\/\/sobarnes.com\/en\/\",\"name\":\"Accueil\"}},{\"@type\":\"ListItem\",\"position\":2,\"item\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#webpage\"}}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#webpage\"},\"author\":{\"@id\":\"https:\/\/sobarnes.com\/en\/#\/schema\/person\/98b5367a81766e27e6baf23f55c07de0\"},\"headline\":\"Piaget gives new meaning to personalisation\",\"datePublished\":\"2020-10-23T09:07:45+00:00\",\"dateModified\":\"2020-10-23T09:10:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#webpage\"},\"wordCount\":361,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/sobarnes.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sobarnes.com\/wp-content\/uploads\/2020\/10\/G0A45033_2090768.jpg\",\"articleSection\":[\"So\\u2026Secret\",\"So\\u2026Luxe\",\"So...PASSIONS\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/sobarnes.com\/en\/so-barnes-en\/piaget-gives-meaning-to-personalisation\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/sobarnes.com\/en\/#\/schema\/person\/98b5367a81766e27e6baf23f55c07de0\",\"name\":\"Laurent Caillaud\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/sobarnes.com\/en\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d40970c7cb8b85b1956390a62fd477bb?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d40970c7cb8b85b1956390a62fd477bb?s=96&r=g\",\"caption\":\"Laurent Caillaud\"},\"description\":\"Bonjour, Je m'appelle Laurent. 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