-
Behind the scenes of the Chopard workshops
Only a select few Maisons master all the watchmaking and jewellery trades. Chopard is one of them. Craftsmen with exceptional know-how practice their trade in its workshops... SoBARNES gives you ... -
The Maserati musical A to Z
You’ll recognise the music, and you’ll love the images. For its anniversary, the firm created by Alfieri Maserati decided to celebrate with an A to Z that we could watch ... -
Morgan, a stylish end to 3 Wheeler production
Half-car, half-motorbike, the 3 Wheeler is exiting the stage after a booming 10-year career. And Morgan is celebrating this end of an era in style with a limited series, unveiled ... -
Longchamp awakens Paris
Longchamp’s new international brand signature, ‘Très Paris’, is spreading from the United States to China, with no translation necessary. And it is introduced in a charming short film in which ... -
Riva, an eternal elegance
How not to succumb to temptation when faced with the latest addition to the Riva shipyards, the 88' Folgore? This embodiment of design and luxury marks a new milestone in ... -
When Geneva celebrates watchmaking excellence
The 2020 prize list of the Grand Prix d’Horlogerie de Genève (GPHG) was something of a digital firework display. Women’s and men’s, sports or ornate, the watches honoured this year ... -
New York apartments by Aston Martin
Following its earlier venture in Miami, Aston Martin brings its vision of high-end real estate to Manhattan with 5 residential properties at 130 William bringing the worlds of architecture and ... -
Rolex, 5 letters that changed the world
When German watchmaker Hans Wilsdorf invented the name Rolex in 1908, he laid the foundation for what would become one of the world’s most renowned brands across all sectors. A ... -
Lalique returns to its splendour
The Botanica collection captures the pure Lalique tradition. To the delight of us all. René Lalique (1860-1945), a major figure of Art Nouveau then Art Deco, was above all a ... -
Piaget gives new meaning to personalisation
Offering customers the opportunity to personalise their watch to make it truly unique has always been a tradition at Piaget. But thanks to Infinitely Personal, the Swiss brand is taking ... -
Dior: beyond fashion
If Dior's Spring-Summer 2021 fashion show has made such an impression, it’s because of its extraordinary alchemy between fashion, the avant-garde and reflection on the place and image of women ... -
Patek Philippe puts the spotlight on women
Patek Philippe has given its Twenty~4 a facelift while retaining its iconic, elegant, feminine and modern style. In 1999, Patek Philippe made the bold move into women’s watches with the ... -
Omega is sending Snoopy to the Moon
The Speedmaster ‘Silver Snoopy Award’ 50th anniversary, presented this week by Omega, is a unique reminder of the finest hours of space conquest. A watch with Snoopy featured on the ... -
And lo, Maserati created the MC20
Who said that the passion for cars was dead? Praised be the Italians, praised be the good city of Modena, which just gave birth to a (magnificent) baby no one ... -
Pantheone: the beauty of sound
A newcomer to the world of high-end audio speakers, the Australian Pantheone sets its great ambitions behind a design that openly flirts with contemporary art. Designer audio speakers are not ... -
Armani/Casa, 20 years of elegance
Giorgio Armani was a pioneer when he ventured into the world of decorating, exactly 20 years ago. From podiums to the most beautiful interiors, the connection seems obvious today: flawless ... -
Rolls-Royce Ghost, the epitome of luxury
Rolls-Royce takes the motor car to a new level of sophistication with the new Ghost. In its purest form. How to consistently up performance? It took the engineers and designers ... -
Apple Watch Hermès: don’t miss season 6
The Apple Watch has only just been released and its Hermès version is already creating a buzz. Stay connected with SoBARNES ! The Apple Watch Hermès raised eyebrows in 2015. Many ... -
GPHG, a sublime immersion in the world of watchmaking
The Grand Prix d’Horlogerie de Genève 2020 has recently revealed its nominated watches in full pomp and ceremony. Take a look at the video! Every year, the ritual is the ... -
Richard Mille invents watchmaking ballet
According to Richard Mille, the RM 72-01 Chronographe Lifestyle In-House Chronograph is inspired by "the lofty intersection between music, dance and complicated watchmaking". A 100% #SoBARNES marvel. Hats off. Richard Mille is ... -
Dior is back in class
Because elegance knows no age, Dior is presenting an all-new Fall-Winter children’s collection - what could be more #SoBARNES ? Inspired by Agatha Christie’s imagination, Cordelia de Castellane, Artistic Director of ... -
Morgan: an English revolution
How to change everything without changing a thing Morgan is writing a new chapter in the history of its best-selling Plus Four whilst at the same time drawing on DNA ... -
Valuable time from Jaeger-LeCoultre
Where the infinitely small meets the infinitely beautiful: Jaeger-LeCoultre puts the legendary Calibre 101 back in the spotlight in a simply brilliant exercise in style. The Calibre 101, originally designed ... -
Aston Martin relaunches the Goldfinger DB5!
Aston Martin dared it. Dared to take on a myth. Dared to relaunch production (limited to just 25 cars) of one of the most famous cars in cinema history: James ... -
Montblanc’s majestic tribute to Victor Hugo
This new limited edition from Montblanc pays tribute to the creative genius and cultural heritage of Victor Hugo. We've rarely been so dazzled by a pen! It’s a tradition: each ...
Luxury Brands
Celebrating the union of luxury and business, we go behind the scenes of the biggest names in the industry, from Cartier to Printemps, in addition to our encounters with the personalities that not only represent these brands but live them to the fullest.
Subscribe to our newsletter.
Every week, a smile, a discovery, a secret place, a recommendation.
Every week, a smile, a discovery, a secret place, a recommendation.
